Hey! Remember Sad Blob?

Bringing antidepressants into the public conversation

I have swallowed so many different tablets over the years, I sometimes gag just seeing the packet; it's as if I could smell them still in their blister pack. There are things you do, but never get used to. The following only concerns the tablets for my head, i.e., the more mental part of my health.

Images © Pfizer, developed by Cline Davis & Mann, artwork by Patrick Smith (2001)

Today is about Sertraline – Sertraline hydrochloride –also famously known as Zoloft from Pfizer. If you do not remember the blob or are too young to remember it, I invite you to read this very good piece on its medical marketing history from MEL.